Is your online security at risk?
SEO in Ballarat is something in which many business find themselves worrying about keywords and social media, but take shortcuts that leave themselves vulnerable and open. And so I wish to share with you a handful of tips and tricks I have already picked up to help you as a small business in Ballarat to make sure you are not weakening your security. The majority of these tips are centred on WordPress because it is the most commonly used program, and there are many really basic ways to help make it more protected.
There is an astonishingly large number of people that go to us because their WordPress site has been hacked. It can vary from some terrible things such as having data and information stolen, to even having some malicious sites put up ads that you don’t want.
So my first item of advice is about passwords. A lot of people do not have a strong enough password because they either use the same one for every single thing, or it is something really common. Do not use your date of birth, your dogs name, or your email name. you want letters, numbers and symbols. It may be annoying to remember but there are clever ways to think about this. One that I have seen used really well is to pick something easy to recollect, like a date, but spell it out. For instance, if your Ballarat business was opened up on the 23rd of January, perhaps think about a password that is twenty3JAN– it is still simple to remember, but far more challenging to guess. Same rules concern your username– please do not have it set as ‘admin’.
Next, I want you to make sure you consider security plug-ins. These are really critical and really easy to get access to in WordPress. I would suggest that you search for these ones– I have used one myself for ages, and I have had customers that love the other two.
- Bulletproof security.
- Exploit Scanner.
My final piece of security advice for you is to stay away from free themes and buy something with better security. Most business that have security issues have just chosen a pretty, free theme that is practical but has far too many areas that can be abused. Don’t get me wrong, plenty of themes are secure enough to use, but it isn’t always the case, so I tell people to merely invest $20 and get a good one which is known for security. I would suggest investigating www.envato.com they have some brilliant themes, and even have some premium themes completely free as part of their monthly specials.
That’s all I have to say, just 3 quick, straightforward pieces of advice that you can execute this very day if you want to save yourself pain and suffering down the track. Update your password, get a security plug-in, and buy a good theme. Your SEO campaign is not going to do you any good if your web site is open to security threats and no one trusts you anymore. If you have any security concerns at the moment, or you want to learn more about what else you can do with SEO feel free to contact us here at Internet Marketing Experts Ballarat on 1300 595 013 or visit, www.internetmarketingexpertsBallarat.com.au.